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The Minister of Higher Education met with Dr. Dima Aziz Barakat, President of the American Board in Syria and CEO of Midmak International Academy in Syria and Australia, to discuss cooperation in developing higher education.
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Dr. Samah Toukan

Midmak Academy > Dr. Samah Toukan

Dr. Samah Toukan

Medical Sector

Dr. Samah Toukan is a strategic healthcare executive with 20 years of leadership across dermatology, cosmetology, and pharmaceutical sciences. As Head of Dermatology & Cosmetology at Dummar Medical Center, she architects and executes department wide strategies that optimize operations, enhance patient outcomes, and strengthen cross departmental collaboration.

She has a proven track record in launching and relaunching 20 products, training and coaching 300 medical representatives, and fostering partnerships with multinational firms like AstraZeneca and Novartis. Adept at budget management, performance analytics, and KOL engagement, she consistently drives revenue growth, elevates service quality, and advances clinical innovation.

Academic Qualifications‎

1996     Bachelor Degree, Faculty of Pharmacy – University of Damascus

Training Courses‎

2024                 Management & Leadership course by Venture for business consulting and training.

2017                 Training of Trainers (TOT) Course, Ousus Training Centre, Damascus.

2017                 Clinical Pharmacy Course, Ousus Training Centre, Damascus

Professional Experience‎

2024-…                Head of Dermatology and Cosmetology Department Dummar Medical Center

  • Prepared and proposed the strategic plan for the department, contributing to its development.
  • Developed operational work plans aligned with the center’s strategy and tracked their execution.
  • Established systems and instructions to regulate departmental
  • Organized and coordinated daily, weekly, and monthly departmental
  • Assessed departmental needs for tools and resources, securing them in coordination with relevant units.
  • Proposed annual and periodic programs to stimulate departmental
  • Monitored performance, prepared achievement reports, and presented them to the center director.
  • Ensured safety procedures: cleanliness and sterility of equipment, secure storage of tools and products, and information confidentiality.
  • Provided technical and administrative guidance to staff, evaluated performance, and proposed development programs.
  • Managed attendance and leave in coordination with Human
  • Handled suggestions and complaints related to the
  • Maintained appropriate staffing levels for timely, high-quality service
  • Collaborated with Marketing & Public Relations to develop awareness
  • Cultivated relationships with internal and external partners to uphold service
  • Monitored field developments in cosmetology and integrated new
  • Maintained computerized and paper
  • Held regular staff meetings to review performance and drive
  • Attended administrative meetings and managed departmental
  • Prepared and monitored departmental
  • Participated in relevant training
  • Performed additional tasks within the area of expertise as

2019-2020         Scientific Office Manager Oshar Pharma, Damascus, Syria

  • Established and organized all scientific data for newly launched
  • Trained over 100 medical representatives across Syrian districts and managed their scientific inquiries.
  • Coordinated medical team interactions with
  • Led the market launch of ranolazine, managing all scientific requirements end-to-end.
  • Prepared and reviewed visual aid data, liaising with designers to ensure accuracy and effectiveness.
  • Strengthened communication between the scientific office and marketing department, boosting sales revenues.
  • Served as the keynote speaker at the company’s launch

2007-2011         Scientific Office Manager ICA/Sandy Pharma, Damascus, Syria

  • Trained more than 200 medical representatives and managed scientific support across all districts.
  • Coordinated between medical teams and
  • Successfully re-launched 20 pharmaceutical products in the Syrian
  • Enhanced collaboration with marketing, significantly increasing

2005-2007         Product Manager MPI, Damascus, Syria

  • Managed all requirements for MPI’s AstraZeneca medical marketing
  • Conducted dual-visit support for key opinion leaders in major
  • Delivered presentations in public and private hospitals to physicians and
  • Responded to clinical and product-related queries from

2003-2005         Medical Marketing Coordinator NCPI, Damascus, Syria

  • Trained new medical
  • Developed and executed marketing plans for product
  • Delivered hospital presentations and prepared leaflets and

Translated scientific articles and responded to medical inquiries.

Additional Expertise

  • Developing medical marketing materials and visual aids.
  • Organizing symposiums and KOL
  • Off-shore business correspondence and scientific
  • Designing and implementing marketing programs and sales activities.
  • Comprehensive knowledge of pharmaceutical products and clinical